AmandaPanda Privacy Policy

Last update: September 19, 2019

What personal data we collect and why we collect it

When you visit, we collect information about all visits to our website. We use this information to improve your user experience, evaluate the use of the individual elements of, and to support our marketing.

Here you can read about the information we collect, how we treat the information, what we do with it, who has access to it, and how to contact us about cookies and the privacy policy.

The collection of personal customer information on takes place within the framework of existing legislation and EU General Data Protection Regulation (GDPR) legislation. automatically detects the IP address and data when you move between different pages and services on the website. If you log in or sign up for our newsletter, we record this too, so we can make it easier for you next time.

In this context, we use various analysis tools such as Google Analytics, which assist us in collecting statistics on the use of to create a better experience for you. collects information from users by five sources:

  • By cookies when you visit our websites; e.g., IP address, country, viewed pages, viewed categories, seen brands, interaction/clicks, and searches.
  • By purchases; e.g., demographic data, email address, payment information, items, order amount, discount level, brands, and frequency. Including sending transactional emails, e.g., order confirmation, shipping confirmation, and refund confirmation.
  • By userbehavior and engagement in the sent communication (email, SMS, direct mail or phone); e.g., open rate, click rate and time spend reading the emails, sender domain, and type of email client
  • By users supplying information themselves (e.g., adding a favorite brand or information to the customer profile)
  • By credit scoring from 3rd party assessment company.

The purpose of collecting information serves different areas:

  • Obligations. To fulfill our commitment to you as a customer or user of our service – like purchase, invoicing, customer service, and MyAmandaPandaShop account.
  • Customer service. To be able to perform customer service via MyAmandaPandaShop account, email, chat, or phone. Answer questions related to your order or previous orders, adjust errors, and to guide the customer.
  • Marketing. To display inspiration, product offers/services, and personal recommendations via the web, email, SMS, direct mail, phone, and via 3rd party advertisement.
  • Customer experience. To improve the customer experience interacting with AmandaPandaShop such as personalizing your experience on, development of new features, services, and products. This also includes to administrate, protect, operate and maintain our websites, system administration and security and to comply aggregated statistics about the site usage, purchases, and to improve understanding of our customer’s preferences.
  • Fraud & risk.To prevent fraud and do a risk assessment.
  • Legislation. To meet existing law.

AmandaPandaShop creates individual customer profiles based on your collected data across all data sources/categories; e.g., browsing behavior together with your purchases and information you have supplied (e.g., favorite brand and analyze products). We combine and analyze these data with the purpose of improving your experience at and to tailor personal offers and services as well as to define the communication frequency.

Timeframe for data storage
We will retain your personal information for the period necessary to fulfill the purposes outlined in these Terms & Conditions unless a more extended retention period is required or permitted by law, for legal, tax or regulatory reasons, or other legitimate and lawful business purposes.

What is a cookie?

When you visit, cookies are stored on your computer. A cookie is a small text file stored in your browser to recognize your computer on subsequent visits. No personal information is stored in our cookies.

Almost all websites use cookies. They are located on your computer to help you, which allows favorite how the favorite is used so that the user experience can be improved. In many cases, cookies may be necessary to provide a particular service on the site.

The information in your cookies is sent between your browser and a web server and includes information on user settings, login, and how the website is being used.

What are cookies used for at

When you visit, we collect information about all visits to our website. We use this information to improve your user experience, evaluate the use of the individual elements of, and to support our marketing.

Browsing can trigger a service email collects your browsing behavior (e.g., categories, brands, products viewed) to improve the communication of relevant products and offers catered to you. An example of this collection is the products you have added to the shopping cart but then have chosen not to complete the purchase. This could imply receiving a service email reminding you about the products left in your shopping cart. If you don’t want to receive emails regarding incomplete orders, you can unsubscribe directly via the link in the bottom of the email.

Auto login automatically detects who you are, based on different parameters such as the IP address, device, and cookies when you move between different pages and services on the website. This means if you are logged in on our site, you will automatically be logged in the next time you visit AmandaPandaShop on the same device. The same auto-login will occur if you click on an AmandaPandaShop email.

Analytical tool
We use various analytical tools such as Google Analytics, which assist us in collecting statistics on the use of to create a better experience for you.

To determine who visits our websites, we use cookies to create demographic and user-related statistics. This gives us the opportunity to customize and create content and services that match your and other users’ interests and desires. Below are the purposes for which cookies are used at

Third-party cookies uses a variety of third-party services on our pages. These services also sometimes use cookies. You can choose to reject third-party cookies in your browser by following this link:

Among other things, third-party cookies are used to gather statistics on your visits to; here we use cookies, for example, to know which sites you visit and how long you spend on them. Here we use the system Google Analytics provided by Google.

You can opt-out of Google Analytics here.

Retargeting also works together with companies to enhance our online advertisement to ensure you only are exposed to relevant ads. In this context, we use the following suppliers: Facebook, Youtube, Instagram, and Google. If you want to be excluded from these types of advertisements, you can remove your cookie here. contains third party components such as “Facebook Recommend,” “Facebook Likes,” or “Google+.” These third-party components have the effect that the owner of the third-party component, such as Facebook or Google, receives technical data about your browser, IP address, and the pages you visit on and similar. The treatment that the owner of the third-party component performs is beyond our control and is solely between you and the owner of the third component. uses these components to link directly to our social media sites and thereby ensure smooth navigation for you as a customer.

At several technical cookies are in place that is necessary for handling the functionality in several areas at These are the cookies that are stored when you log into and cookies stored to keep track of the contents of your shopping cart, favorites, etc.

How do I avoid cookies?

If you do not want to receive cookies, you can either block all cookies, delete existing cookies from your computer or receive a warning before saving cookies.

We recommend that you read our cookie policy carefully before considering making changes to your cookie settings on your computer as and read more about cookies on other websites.

A change to cookie settings may cause a degraded user experience when visiting our and other websites.

You should be aware that if you do not accept cookies, there may be functions on that will not work.

To delete cookies, go to Tools -> Options -> Privacy -> and remove individual cookies or clear your history. To block cookies, go to Tools -> Options -> Privacy -> in the drop-down menu under History select “Use custom settings for history” -> tick “Always use private browsing mode” and uncheck “Accept cookies from pages.”

Internet Explorer
To delete cookies, go to Tools -> Internet Options -> General tab -> Click Delete -> Cookies-> Delete. To block cookies, go to Tools -> Internet Options -> Privacy -> Move slider to the top. This is how you block all cookies. -> Click OK.

Google Chrome
To delete cookies, click on the Tools button -> Tools -> Clear browsing data -> Delete cookies and other site data -> Clear browsing data. To block cookies, click on the Tools button -> Settings -> Show Advanced Options -> Content Settings -> Click “Block all sites from storing data” and tick the “Block third-party cookies and site data” -> Ok

To delete cookies, click on the Tools button -> Settings -> Security -> Click on “Show Cookies”. Here you can either delete cookies from a single domain or remove all cookies. To block cookies, click on the toolbar button -> Settings -> Security -> Under “Accept Cookies” select “never”.

Contact regarding personal data

If you want to access the information we hold about you, please contact us at If incorrect data has been registered, or you have other objections, you can contact the same place. You can look at what information about you is recorded, and you can object to the registration under the Personal Data Act.

As a customer, you are entitled to access your collected data categories (article 15), and you may object to the registration according to the relevant rules in the EU legislation General Data Protection Regulation (GDPR). Upon appropriate request, we will update, change, or remove personal information that we control with reservation against violating any legislation.

We can reject requests that are unreasonable repeated, demand disproportional high technical intervention (e.g., development of new system or changing existing process substantially), affect another individual’s data, or requests that are extremely impractical (e.g.recorded information from back-up systems). Any queries regarding this should be directed to

Protection of personal data

Legislation requires your personal information to be kept secure and confidential. We store your personal information on servers with high levels of security, which are located in controlled facilities, and our security is checked regularly to determine whether our user information is handled securely and always taking your rights as a user into account. However, we cannot 100% guarantee security for data transmissions over the internet. This means that there may be a risk that other unauthorized parties gain access to information when data is sent and stored electronically. Thus, your personal information is submitted at your own risk.

Personal information is deleted or made anonymous continuously as the purpose for which it was collected ends.

The rapid development of the internet means that changes in our processing of personal data may be necessary. We thus reserve the right to update and amend these guidelines for the processing of personal data. If we do, we will, of course, correct the “last updated” date at the bottom of the page. In case of substantial changes, we will notify you in the form of a visible notice on our websites.

You may complain about the treatment of information and data relating to you. Complaints are submitted to the local Data Protection Agency.

You can contact AmandaPanda via:

By phone: +45 53512291

Mail: AmandaPanda IVS, Lange-Müllers Allé 28, DK-2960 Rungsted Kyst, Denmark.

CVR/VAT: DK 39984970.

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